Market Research
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After four months of building ProcessPlot, I want to share our initial steps – to reflect on the progress before I forget all the details, and perhaps offer something useful for people who are on a similar path. For over a year, I thought about starting my own venture. Here’s how we ended up with…
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Discovery interviews are one of the most cost-effective ways to prevent costly mistakes in organizations. They help identify real issues users face rather than just get feedback on solutions looking in search of a problem. The main benefit of focusing on the user and their problem is that even if you think you have a…